Human 1.0.1
Challenge: We have a financial sense of proportion, we know that champagne is more expensive than bread, but when we have no clue when it comes to carbon
Solution: Create an app to easily track your carbon footprint and adopt impactful new habits
My role: User research, UX design.
PROTOTYPE
With Human 1.0.1, you understand your carbon footprint and the impact of your lifestyle.
As you enter your data everyday, you acquire a sense of proportions and you are empowered to focus your efforts on what really matters.
USER Journey
Persona
